Kujia Workstudy Program
A Chapter-Led, Youth-Focused Model for Digital Job Creation, Practical Training, and Sustainable Development in Kenya
Kujia Workstudy
The Kujia Work Study Program (KWSP) is a transformative initiative designed to bridge the gap between academic training and practical employment for Kenyan youth, particularly those in the field of Information Technology. The program is rooted in a dual-track approach that seamlessly integrates real-world work experience with targeted digital education through scholarships
Our mission is simple yet powerful:
To build a digitally capable, employed, and empowered generation of youth who can drive Kenya’s digital economy.
The program connects three critical components:
Scholarship Sponsors – who offer career-relevant educational opportunities.
Digitally Enabled Work Placements – where participants gain hands-on experience.
Motivated Youth – sourced through youth-serving organizations, with a strong background in IT and a deep interest in digital careers.
Program Objectives
- Equip youth with industry-aligned technical skills and experience.
- Improve employability and entrepreneurial potential of IT graduates.
- Expand access to digital education and infrastructure.
- Foster partnerships between private sector, NGOs, and government bodies.
- Promote economic empowerment and reduce youth unemployment.
- Kujia Chapters
Each county will establish a Kujia Chapter, which will act as the local implementing body of the Work Study Program. These chapters will:
- Identify and partner with Youth Serving Organizations (YSOPs) that can nominate promising IT graduates from their networks.
- Engage and onboard Digitally Enabled Job Providers, including companies, startups, and digital hubs, to offer work placements.
- Establish local Work Study Committees, led by a designated Chapter Chairperson, to coordinate implementation and monitor progress.
- Report to the regional and national Kujia bodies to ensure consistency, quality control, and alignment with broader Kujia goals.
Youth Recruitment Criteria
The program targets youth who meet the following conditions:
- Must be graduates of IT or related digital fields.
- Must demonstrate a strong interest in technology, innovation, or entrepreneurship.
- Must be affiliated with a YSOP recognized by Kujia.
- Should be willing to commit to a full-time work-study schedule (8 AM – 5 PM, Monday to Friday).
The KWSP offers a balanced model where youth participants:
- Work full-time in a digital job setting during weekdays.
- Access scholarships to pursue online or hybrid training programs in evenings, weekends, or structured off-hours.
- Receive mentorship and coaching from both their employers and academic partners.
- Gain real-world experience while continuing to upskill, ensuring they are both productive and constantly learning.
To ensure students continue to advance their skills, Kujia has partnered with a number of prestigious international and local institutions. These scholarships are fully funded and tailored to meet the demands of the digital economy.
📘 Partnered Learning Tracks:
Scholarship Focus Area | Partner Organization |
Digital Marketing | ILO Women In Digital Business |
Software Development, Data Science, AI | Developer Institute (Israel) |
Cloud Computing, Architecture & Cybersecurity | Skillsware / Mack Jackson |
Scholarships will be selected based on the student’s background, career goals, and the specific needs of their job placement.
Funding Model: Kujia Work Study Fund (KWF)
To ensure the sustainability of the program and meet student needs, Kujia has introduced the Kujia Work Study Fund (KWF). This fund supports essentials such as:
- High-speed internet access
- Laptops and digital tools
- Daily meals or meal stipends
- Workspace infrastructure
- Travel or data stipends
Contributions from Job Providers
Digital job providers participating in the program are encouraged to donate monthly to KWF. Their contributions fall into four well-defined tiers:
Tier | Monthly Contribution (Ksh) |
Silver | 3,000 |
Bronze | 5,000 |
Gold | 7,000 |
Platinum | 10,000 |
These contributions can be either financial or in-kind (such as equipment, workspace, or meals).
Stipend Structure & Revenue Sharing
To ensure youth are motivated and financially empowered, each participant receives a monthly stipend. This stipend is derived from the value of the work done for job providers.
- 70% of earnings go directly to the student as a stipend.
- 30% is reinvested back into Kujia’s ecosystem for sustainability and scalability.
Breakdown of the 30% Reinvestment:
Recipient | Share (%) |
Kujia Work Study Fund | 40% |
County Chapter | 30% |
Regional Agency | 20% |
Kujia Kenya (National) | 10% |
Note: Students’ stipends may vary based on their experience level (e.g., Freshman, Sophomore, Junior, Senior). More experienced participants may command higher stipends.
 Kujia Kenya (National Office)
- Strategic leadership and oversight.
- Partner engagement at national and international levels.
- Coordination of scholarship programs and global networks.
Regional Agencies
- Regional coordination and quality assurance.
- Monitoring and evaluation across counties.
County Chapters
- Local implementation and management.
- Partner onboarding and youth recruitment.
- Committee formation and resource mobilization.
Employers & Job Providers
- Provide meaningful work opportunities.
- Offer mentorship and industry exposure.
- Support fund contributions and infrastructure.
Students
- Commit to full-time work-study schedule.
- Maintain discipline, performance, and learning progress.
- Serve as ambassadors for the Kujia brand.
The Kujia Work Study Program represents a bold, innovative, and scalable solution to youth unemployment and underemployment in Kenya’s digital economy. By leveraging public-private partnerships, community engagement, and cutting-edge educational content, Kujia is building a workforce that is not only future-ready but also deeply rooted in local development.
This is more than just a program.
It’s a movement for opportunity, empowerment, and national transformation.
